2572 books total
Jeff earned his undergraduate degree in Film and Media Arts, and afterwards he went back to school and got his MBA.
After graduating and working for a short time in management consulting and PR, he founded True Voice Media, a social business agency that helped organizations redesign themselves from the inside out, starting with Marketing. Although most of the agencies in this field were selling their services by bragging about their large Twitter following, Jeff focused on content marketing and decided to try and help his clients understand what they were doing with their online presence.
Seven years later, True Voice Media was acquired by From The Future, a Philadelphia-based digital agency “sent from the future to save websites 1 pixel at a time”. 🚀 Jeff’s now FTF’s Chief Brand Officer.
He also hosts Sharable podcast, a show “about people and technology”. Every week, he brings on successful and interesting people, and tries to understand the pivotal moments where a person or technology had a profound impact on them, forever shifting the direction of their career and life.
Another project co-founded by Jeff is HitchPhilly, a consultation-service company that helps people better understand how to succeed at dating, both offline and online, by using online marketing techniques.
From our interview you’ll find out more about the books that changed his life, which ones form the majority of his perspective on business, and what books he recommends to youngsters interested in following a similar career path. Jeff’s working on completing his own book, “Lovable Leader“.
Oh, one last thing. He’s also known as The World’s Most Handsome Social Media & Content Marketing Strategist. 😛
Enjoy our book-talk!
Pitch Anything by Oren Klaff. This book single-handedly changed my life. By learning the principles of “Frame Control” I have had much greater success in sales, public speaking, and in managing my team.
The first time I put down How To Win Friends and Influence People, I realized that books have the potential to change our lives by altering our perspectives.
There are five books that, when taken together, form the majority of my perspective on business:
I try to read at least one book per month. Doesn’t always happen. I somewhere prefer paperback books to Kindle, but if I had to pick just one, I would definitely pick my Kindle Oasis.
I read on vacations and in the evenings. I’d even read for 5-10 minutes if I don’t have time to read longer. I also took a speed reading course in 2017 and it changed my life. It takes a lot less time now to read.
I get book recommendations from my podcast guests, and people in my network. I talk about books a lot. I also know a number of authors and podcasters, who often talk about their own books or books they recommend.
No. I don’t really have a hierarchy of who I listen to. Instead, I have a group of people who are all trustworthy.
Links where you can follow Jeff Gibbard or find out more about his projects:
All books mentioned by Jeff Gibbard in our interview: