Books Recommended by Christopher Lochhead

In Christopher Lochhead’s words:

Question: What five books would you recommend to young people interested in your career path & why?

Answer:

I know this is sounds self-serving but I’d recommended both of my books, the soon to be released,

• “Niche Down: How to Become Legendary by Being Different”

and

• Harper Collins’ “instant classic,” “Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets”

In addition:

• The Effective Executive, by Peter Drucker
• The E-Myth, by Michael Gerber
• Radical Candor: Be a Kickass Boss Without Losing Your Humanity by Kim Scott
• Back from the Dead, by Bill Walton
• The 22 Immutable Laws of Marketing, by Al Ries and Jack Trout

In Christopher Lochhead’s words:

Question: What books had the biggest impact on you? Perhaps changed the way you see things or dramatically changed your career path.

Answer:

• “Zen and the Art of Making a Living: A Practical Guide to Creative Career Design” By Laurence Boldt
• “Horse Sense: The Key to Success Is Finding a Horse to Ride” by Al Ries and Jack Trout
• “What They Don't Teach You at Harvard Business School” by Mark McCormack