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Jack Trout


Books Written by Jack Trout

Positioning: The Battle for Your Mind

Positioning: The Battle for Your Mind

by Jack Trout,  Al Ries, 

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

by Al Ries,  Jack Trout, 

Marketing Warfare

Marketing Warfare

by Al Ries,  Jack Trout, 

Horse Sense: The Key to Success Is Finding a Horse to Ride

Horse Sense: The Key to Success Is Finding a Horse to Ride

by Al Ries,  Jack Trout,